Lo & Behold is an independent creative practice led by award-winning Creative Director and Creative Strategist Adrian Goldthorp.

We help brands and agencies turn complex challenges into clear strategies, big ideas and beautifully crafted creative work.

Our sweet spot is where strategy meets creativity — interrogating the brief, finding the opportunity and developing the organising idea that brings everything together. From there, we can take an idea anywhere: brand experiences, integrated campaigns, activations, launches, content, digital or live.

With 25+ years of experience across Australia, the UK, US and APAC, Adrian brings senior creative thinking and hands-on creative direction to every project, supported by a network of specialist creative and production talent when needed.

We work directly with brands and partner with agencies — from cracking a difficult brief or pitch to providing ongoing fractional creative leadership.

Different problems. Different mediums. Same ambition: find the idea that makes everything click.